Millennium Technology

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    Millennium Technology liked that Arbonne International joined Social Cents Club
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    Bio about JD.Burdge Artist I've been improving My craft as a visual Artist since I picked up My first crayon at the tender age of 5 yrs. Mainly a self taught Artist, I did attend Southwestern College in California, majoring in Art. I grew up in San Diego,Calif. Relocated to Dallas Texas to further pursue My Art career. In 1988 I began My own Business as a Commercial Artist. In 1998 I moved to Ft.Myers Beach and continued My Self employment as a Mural Artist. I've done decorative LARGE scale Mural art for many local restaurants in the Sthwest Florida area, such as Parrot Key Caribb.Grill, The SaltyCrab Grill, Ft.Myers Beach, also The Ft.Myers Beach Public library Elevator shaft 3 Story Undersea scene Mural as well as many beautiful decorative Home,residential mural work as can be seen in photos at My Web address: Google address bar: http://jdburdgemuralartist.shutterfly.com Be sure to place a period after artist before shutterfly.com I am still active today creating Murals for restaurants, Bars, Businesses of all types and Private residences. I also create Artistic signage for businesses, Tshirt art for ScreenPrint, and Airbrush Auto Artwork as well JD.Burdge Aug.2016Bio about JD.Burdge Artist I've been improving My craft as a visual Artist since I picked up My first crayon at the tender age of 5 yrs. Mainly a self taught Artist, I did attend Southwestern College in California, majoring in Art. I grew up in San Diego,Calif. Relocated to Dallas Texas to further p...See more
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    Study Reveals Magazines Are Worth the Ad Spend

    Advertisers may want to rethink their media mix after a recent study revealed that magazine advertising equals big returns.

    According to data collected from Nielsen Catalina Solutions, magazines offer the highest average return on advertising spend (ROAS) with a return of $3.94 on every dollar spent. Cost certainly impacts the ROAS, however the cheapest form of advertising—display—falls considerably short in comparison to magazines with an ROAS of just $2.63, thus indicating magazines are not an investment advertisers should be running away from.

    The ROAS was developed by aggregating 11 years (2004-2015) of data from 1,400 campaigns across 450 brands from seven categories—baby, pet, health and beauty, general merchandise, food, beverage and over the counter.

    “Over the past year, there has been a preponderance of evidence to prove the effectiveness of print advertising and the power of magazine media to both tell and sell,” says Linda Thomas Brooks, president and chief executive officer of MPA , the Association of Magazine Media, in response to the report. “By generating benchmarks that allow marketers to compare the return they should expect from every media dollar, the study clearly shows that every media buy would benefit from the addition of print advertising.”

    While cross-platform measurements are still a work in progress, this study offers a very favorable indicator for magazine media. Not only does it provide some proof that magazines are still a good investment, but it also contextualizes where print fits into the media mix.

    “Time Inc. applauds and supports the efforts that NCS has undertaken to include magazines in their launch of cross-platform norms,” says Caryn Klein, VP of research & insights at Time Inc. in a statement. “With the inclusion of secondary audience impact, it now places print on an equal playing field with other media and we can unequivocally prove the importance of including print in the mix given the strong ROAS that it provides for our marketing partners.”
    Study Reveals Magazines Are Worth the Ad Spend

    Advertisers may want to rethink their media mix after a recent study revealed that magazine advertising equals big returns.

    According to data collected from Nielsen Catalina Solutions, magazines offer the highest average re...See more
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    Sep 1 '16
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